At the Financial Literacy & Education Summit 2010 that occurred on Monday, April 19th, Jennifer Kuperman, Head of Global Corporate Responsibility for Visa said: “Last September, Visa announced at the Clinton Global Initiative annual meeting that we would build on our initial commitment in 2008 and redouble our efforts to reach 20 million people with financial literacy worldwide by May 1, 2013. Today, I am pleased to announce that we are significantly exceeding our progress toward this goal and have already reached 10 million people with Visa’s financial literacy program.
A major component of our program is Financial Football — or Financial Soccer, as we call it here in the U.S. (Financial Soccer, an on-line game that teaches financial literacy, blogger’s note.) With FIFA World Cup fever building, we thought this was the perfect time to use Visa’s sponsorship of the world’s most popular sport to harness the passion for soccer and turn it toward financial literacy.
So far, Visa has translated the Financial Soccer educational video game in 10 different languages and disseminated it widely — at no cost — in many countries.”
The Summit, in its fourth year, is a collaboration between Visa and the Federal Reserve Bank of Chicago. The Summit’s purpose is to raise the awareness of the need for better financial literacy education and therefore create more financially literate citizens.
